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As the digital economy continues to drive the pace of business in the company, the change to the cloud is rapidly transforming from an element with which it is good to have one that is essential to have. Companies can no longer be hesitant when it comes to materializing their commitment to the cloud.

With the passage of time, cloud solutions have come to offer companies a flexible, profitable and customizable option to execute their operations, eliminating a series of restrictions that are normally posed by on-premise solutions . And organizations are beginning to admit the need for cloud transformation , as corroborated by a recent Gartner surveymade to senior executives in the financial field, revealing that by 2020 more than a third of organizations will use the cloud for at least half of their operations. To avoid the fear of getting lost or staying out and being behind the competition, here are four reasons why companies that have not yet committed to the cloud should make the change now.

The ‘cloud’ environment has matured

One of the first concerns inherent in the cloud had to do with the lack of configuration and personalization available to companies seeking to migrate complex and customized systems. The first cloud solutions were not extensible and had limited ecosystems for integration. Often, this represented an inhibiting factor for organizations, since companies could not afford the risks associated with this type of migration, such as system failures, lack of connectivity and data vulnerabilities. Now, solution providers have been able to devote the necessary amount of time to ensure they can offer smart, flexible and scalable solutions that fit the demands and needs of today’s businesses, and the benefit ofcloud is that these solutions are constantly evolving and improving.

The security infrastructure is advancing

In the current digital age, data is the new gold. With this, organizations have often come into conflict with themselves when it comes to migrating their data to a public cloud and finally trusting someone else to protect them; There is an inherent risk in giving up control. However, as the cloud has matured, security protocols and encryption have improved, and we now have much more experience to manage applications in the cloud in a robust, scalable and secure manner. Today, most cloud solutionsthey have rigorous security standards and specific personnel in charge of recognizing and addressing vulnerabilities, as well as establishing different limits when it comes to hosting multiple data sets, usually from several organizations, side by side.

“The digital economy is putting great pressure on today’s organizations to accelerate the pace of innovation and the speed at which their businesses develop”

Agility and scalability are critical for technology today

The digital economy is putting great pressure on today’s organizations to accelerate the pace of innovation and the speed at which their businesses develop. In other words, companies need solutions that allow them to keep pace in all areas of growth. On-premise systemsthey lack those advantages, since they are slow when making updates and require a regular and very active participation of the IT department. Faced with that option, moving to the cloud allows companies to be more agile in their operations and receive software updates every few months, instead of every few years. The process of updating the solutions changes completely when you move to the cloud, as it is not only less disruptive to the daily operation of the business, but also ensures companies that are the latest in compliance with regulations. In addition, the systems are more scalable and adapt to the needs of companies when they increase their templates and their offers and expand their presence to other geographical regions.

Advanced technologies are needed to drive innovation

The need to innovate acts as the powerful driving force behind the adoption of the cloud and, at this moment, the market is going through a truly crucial stage in terms of technological progress. According to a study by Rackspace and LSE, 65% of IT professionals believe that they can provide their organizations with better innovations if they have access to the right knowledge of the cloud. The cloud creates an opportunity for organizations to be more agile in their business processes, quickly exploring and implementing the latest technologies such as artificial intelligence (AI), learning machine learning and new incorporations to IoT. Adopt a cloud solution, especially as the cloud becomes smarter, can be the catalyst to help drive your business to the next innovation scenario.

While it is a priority for each company to investigate what is the right move for them, the cloud is clearly the next logical step in technological advancement. The time is now and we must take advantage of the situation, so it is time to attack or accept the risk of losing business opportunities.